What is natural SEO?
Natural SEO is the technique used to optimize an Austin small business website using on-page search engine optimization principles, html code and links. Pay per click refers to placing advertisements in search engines where you set bids and pay for each click you receive.
Can you guarantee placement?
Yes.
How do you work on my site?
We need information from your webmaster to access an FTP (file transfer protocol) or an interface where we can work with your content.
What is search engine submission?
Just because you have a website, does not mean that the major and minor search engines have indexed it. We will submit your small business website to over 100 domestic and international search engines to gain the best possible SEO exposure for your company.
What are directories?
Directories are sites that list businesses and websites. They are not search engines. Having a link in a good directory helps with building site strength. Some directories are free. Others charge a fee from $10.00 - $300. Yahoo! directory, Business.com and any other paid directory requests will need to be paid in advance if a client desires to be listed in paid directories.
Do you handle PPC campaigns?
Yes.
How is billing handled?
Once we have defined the scope of SEO services, duration and goals of the project, you can send a check or money order made out to "Clark SEO" and mail to:
PO Box 11714, Newport Beach, CA 92658.
Or, Or we can send an invoice via e-mail where you can pay with a Visa, Mastercard, Discovery, American Express or Paypal. Monthly invoices are sent via snail mail.
Each situation requires different rates. PLease call or submit an email for a quote. Our fees for a PPC (pay per click) campaign is 25% of monthly PPC budget. But each case is different.
Search Engine Optimization pricing is based on the following:
• Size of website - # of pages
• Keywords - quantity of phrases desired
• Competition - how difficult the industry is
• Site Positioning - objectives for ranking
Each industry is different. Some small businesses in are easier to get high rankings for, while some terms are near impossible. This is why Clark SEO needs to evaluate your company to understand the best SEO strategy. We work with your small business SEO needs to find the right solution and increase your website traffic, increase leads and increase sales with search engine marketing
Our Mission
Clark SEO Austin specializes in organic and local search engine optimization
for small to medium sized businesses. We place value on our clients and look for long
term relationships by setting guaranteed results and realistic expectations, outstanding
customer service, ethical business practices and affordable price points. |
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SEO Process
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Site Analysis
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Competitive Analysis
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Keyword Research
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Content Optimization
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Site Submission
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Reciprocal Linking
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Reporting/Monitoring
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SEO Statistics
42% of search users click the top-ranking link. 8% click the second-ranking link.
62% of search users click a link on the first page of search engine results.
23% of searches progress to the second page.
77% of search users choose organic SEO over paid listing
As of 2007, Google accounts for 64% of US searches. |
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What is Organic SEO?
Increasing web traffic by strategically improving key phrase rankings on major search engines. Organic SEO is also known as natural SEO methods, which are ethical SEO tactics to generate web traffic, leads and sales on Google, Yahoo! MSN and hundreds of search engines.
What is a Web Crawler?
A web crawler, or "spider" is the tool a search engine uses to index the content on a website, and rank it according to content, validity, and keywords, so that users can find the site on relevant searches. A website crawler only sees the text and alternative text on your website, it cannot see images.
PPC (pay per click)
PPC Austin Texas SEO is based on keywords, competition, and bids based on how much you are willing to pay for each visitor click. The PPC SEO results show up on the very top of the search engine or to the right. Most consumers consciously recognize this as advertisements, therefore paid SEO is not as effective as organic SEO. Depending on your Austin, Texas based industry, keywords, competition, and ad budget, PPC may or may not be the right choice for your company.
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See A Sample Ranking Report